We are thrilled to announce that Robert Frost has joined the Odysys team as Director of Professional Services. Here’s a little bit more about Robert’s professional background, his favorite hotels, and his insider marketing tips.
Name: Robert Frost
What You Do at Odysys: As Director of Professional Services, I manage Paid Media (Google AdWords, Facebook Ads, Reservation Recapture) and Blog Copywriting for Odysys clients.
What You Did Before Working at Odysys: I ran the Portland office of a digital advertising agency and managed a team of Paid Media professionals.
Hospitality Background: One of my past agencies was very travel & hospitality focused, so I got to work on a large number of hotel, resort, and CVB accounts (and worked with Kent!)
Your Ideal Room: A killer view and comfortable bed.
Best Hotel Memory: Getting a free suite at The Little Nell hotel in Aspen, Colorado.
The Hotel you are Dying to Stay At: Villa Principe Leopoldo in Lugano, Switzerland – http://leopoldohotel.com/en/
A Pro Tip: In Google AdWords, you have to bid on your property’s branded keywords. If you don’t, the OTAs most definitely are, and they will get the bookings you should be getting directly.