Curl up with some of the most current news, tips and ideas for B&B’s and hotels.
Marketing News, Tips, and Ideas
1. Everything You Need to Know to Write Exceptional Blog Posts
Source: Odysys (Blog, Facebook, Twitter)
TL;DR: The fourth post in our blogging series will help you craft strong, authoritative, and well-written blog posts that will drive traffic to your site and boost conversions.
2. 5 Places to Use Storytelling in Your Marketing to Drive Sales
Source: Entrepreneur (Website, Facebook, Twitter)
TL;DR: Humans are instinctively drawn to stories. Integrate them into your digital marketing to connect with customers and build loyalty and trust.
3. 5 Easy-to-Miss SEO Mistakes Blogs Makes
Source: Search Engine Land (Website, Facebook, Twitter)
TL;DR: 5 common SEO mistakes, like poor promotion and unoptimized images, to avoid in your blogging efforts
4. Anatomy of a Google Listing
Source: Search Engine Land (Website, Facebook, Twitter)
TL;DR: A helpful breakdown of all the different parts of a Google search listing
5. 14 Actionable Strategies for Increasing Your Facebook Engagement
Source: Buffer App (Blog, Facebook, Twitter)
TL;DR: Implement these simple tactics to grow your Facebook following and boost engagement
6. What to Post on Each Social Media Platform: The Complete Guide to Optimizing Your Social Content
Source: Buffer App (Blog, Facebook, Twitter)
TL;DR: Not all content is suitable for all social media content. This article tells you what type of content to post on which social media platforms.
Management & Operations News, and Opinions
7. A Picture is Worth a Thousand Words, but your Brand’s Intstagram Account is Worth Much More
Source: tNooz (Website, Facebook, Twitter)
TL;DR: How to use Instagram to grow business, according to a leader in the tourism industry
8. Why We Made All Odysys Customer Sites HTTPS Secure Today
Source: Odysys (Blog, Facebook, Twitter)
TL;DR: Odysys upgraded all of our customer sites to HTTPS secure this week. Why? Because Google said so.
Happy Innkeeping!
That’s it! We hope you found at least one blog post here that inspired you. Cheers!