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Blogging is a great way to improve your website's ability to stand out from the crowd, get better rankings in search engines, and to drive more direct bookings.

This guide offers a complete, easy-to-follow step-by-step process that walks you through everything you need to know to get started or to improve on your existing blogging efforts. 

You will learn:

• The benefits of blogging
• How to set up your blog for success
• Choosing topics that stand out
• How to write stellar blog posts
• How to promote and market your blog posts
• How to use old blog posts
• Free tools you can use for maximum efficiency