Innkeeper Marketing Guides

Downloadable Guides

How To Get Links To Your Property's Website

How to Get Links to Your Property’s Website

Want to win in search results? You’ve got to get links to your website. This guide shows you how to build links for your property.

Guide to Hotel Blogging

Guide to

Hotel Blogging

Step-by-step guide full of specific advice and free tools to rocket your blog to success. This guide is perfect for beginners and experts alike.

Direct Bookings Checklist

51-point checklist for your website and online presence for driving more direct bookings.

58 Seasonal Marketing Ideas

58 Seasonal

Marketing Ideas

Update your marketing with these fresh, creative, inspiring and practical marketing ideas.

5 Simple Steps to Local Search Success

5 Simple Steps to

Success with Google Hotel Search

Get the cheat-sheet for getting your property to rank higher in Google’s map results.

35 Bed & Breakfast Blog Post Ideas

35 Bed & Breakfast

Blog Post Ideas

Having trouble deciding what to write about? Download our handy list for a little creative inspiration.

10 SEO Myths to Leave Behind

10 SEO Myths

to Leave Behind

Stop wasting time on SEO strategies that just don’t work. This guide points out the most common SEO myths and assumptions while showing you what actually works.

On-Page SEO Template


SEO Template

Need SEO Help? Download our nifty “On-Page SEO Template” to help analyze your efforts and guide yourself to better SEO by applying best practices.

28 Favorite Innkeeper Marketing Tools

28 Favorite Innkeeper Marketing Tools

Marketing your online content is easier than ever thanks to a continually expanding suite of excellent (and free!) online marketing tools.

Guest Persona Template

Guest Persona


Our handy “Guest Persona Template” to identify your ideal guest and target them with effective marketing.

An Epic List of Things to Post on Social Media

Are you an innkeeper in

need of a little social

media inspiration?

Download our epic list!

Photography for Innkeepers

Great photos are crucial to the success of your property. Learn easy-to-implement tips to help catch potential guest’s eyes.

How to Get Amazing Reviews: Checklist

Encourage guests to leave

amazing reviews with our

innkeeper checklist.

Google Analytics for Innkeepers

Learn how Google Analytics can help you make better marketing decisions.

Free Innkeeper Website Scorecard

Let us analyze your inn, B&B, or small hotel website. We will provide you with a free customized report.

Bed & Breakfast Blog Editorial Calendar

Having trouble organizing your blog posts? Try our handy editorial calendar.

Guide to Reservation, Payment & Cancellation Policies

Compare your reservation & cancellation policies to your peers.

Marketing Goals Worksheet

Marketing Goals Worksheet

What’s one of the keys to driving more direct bookings? Establishing your marketing goals. This guide helps you do just that.

How To Get Links To Your Property's Website

When to Get a New Website

Wondering if now is the right time to get a new website?

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