Marketing Goals & Budgeting Workshop
How to set revenue & occupancy goals for your hotel, and set a strategic, realistic marketing budget to get there.
Blogging, Vlogging & Podding Your Way to Direct Bookings
How to create content for your hotel website that drives direct bookings.
Simple Busy-Season Tips to Improve Off-Season Bookings
How to put your marketing on “Autopilot” during the busy-season to improve off-season bookings.
Everything Innkeepers Need to Know About Reviews
How to get more 5-star reviews dealing with negative reviews and search engine ranking.
Website Search Engine Optimization Basics
How to target the right keywords, create the right content, and get your property’s website found.
How to Rank Better in Google’s Map Result
Step-by-Step Guide to
Ranking in the Google
“Local Pack” or “3-Pack”
Beyond the Free Stuff: Smart Advertising for Innkeepers
Google AdWords, retargeting, and Facebook Ad Strategies for More Direct Bookings
How to Optimize Title Tags & Meta Descriptions
Learn more about how optimizing your title tags & meta descriptions can benefit your B & B website.
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